Prudential Financial, Inc. (PRU) Valuation & Financial Model
Interactive Discounted Cash Flow (DCF) model for Prudential Financial, Inc. (US:PRU), trading at 122.11. In 2025, Prudential Financial, Inc. generated $60.77 Billion in revenue and $6.27 Billion in free cash flow. Explore projected intrinsic value assumptions based on institutional-grade macro metrics.
Valuation Methodology & Recent Performance
The financial model for Prudential Financial, Inc. is calculated using an institutional discounted cash flow (DCF) engine utilizing recent operational metrics:
- Current Price: 122.11
- Recent Revenue (2025): $60.77 Billion
- Free Cash Flow (2025): $6.27 Billion
- Discount Rate (WACC): Derived using the Risk-Free Rate (e.g., 10Y Gov Bond) plus an Equity Risk Premium based on market volatility and stock price variance.
- Terminal Value: Projected using a perpetual growth model bounded by long-term macroeconomic estimates.